Call Center Services
We make it easy to outsource your customer care support to Sankara. All customer care programs are unique so we hire and train only dedicated agents based on your business requirements. Our services include multi-channel support utilizing inbound, outbound and online technologies to communicate to your customers where ever and whenever they want. Our offshore operations and strategic alliances allow us to provide support for small, midsize and large scale campaigns, so no client is too small or too large! In addition our U.S. management team has extensive experience managing customer service and telemarketing campaigns.
Best of all, you have the option of outsourcing 100% of your support needs or a specific amount based on call volume or specific hours. We offer a variety of customer care support services, all designed to meet and exceed your customer's expectations.
Customer Care
Customer ServiceCustomer Satisfaction is our priority. We understand that every call and caller is unique. Our methodology incorporates the valuable skills of listening and understanding your customers needs while bringing resolution and customer satisfaction.
Customer AcquisitionIt takes seasoned sales professionals to achieve consistent sales results. We place great emphasis on our recruitment, hiring, and training practices to ensure you have the best agents generating new sales as well as up-selling and cross selling.
Customer RetentionKnowing and understanding your customers is essential to attain customer loyalty. We work with our clients to develop and implement loyalty models that deliver insights on into customer motivations, needs and preferences
Help Desk and Tech Support
Help DeskOur help desk capabilities include a wide range of knowledge and support. We have experience in areas such as accounting help desks across payables and receivables management and Tech help desks handling frequently asked questions, simple changes, updates, benefit updates or complex troubleshooting.
Tech SupportWhether you require agents for end user questions or engineers for advanced technical support, we can provide the specialized services to ensure customer satisfaction.
- Tier 1 front line support
- Tier 2 enterprise level developer support
- Tier 3 Troubleshoot and Development
- Product Support, Software Services and Interface Management
Non Voice Services
Email managementUsing email management allows you to efficiently manage inbound email traffic and web form queries while improving customer satisfaction and increasing agent productivity. The email management solution funnels all messages through an automated process that evaluates the business requirement and triggers a related action—such as generating an auto-response, routing to an agent queue, deleting spam or escalating to another channel—for each message.
Online chatUsing online chat support can strengthen customer loyalty and increase satisfaction levels while improving agent productivity and lowering service costs. Providing live online support allows your customers to connect with service representatives, send and receive instant answers to their inquiries while they are browsing your website.
Back Office ServicesOur back office services are designed to proactively manage customer requests. We have experience in areas such as Activations, Order Processing and Fulfillment, Document management Services, Deactivation Management, and Account Administration.
Operations
The outsourced contact center network operations currently handles over 10 million transactions per month. We provide service delivery utilizing world class contact centers located across India in cities such as Pune, Hyderabad, and Mohali. Sankara also provides call center support utilizing domestic centers located in Florida and Ohio. Our outsourced delivery model is designed to deliver the benefits of business process outsourcing along with domestically managed solutions.
| Services | Verticals |
| Customer Service | Telecom |
| Customer Acquisition | Travel |
| Customer Retention | Health and Fitness |
| Tech Support | Hospitality |
| Help Desk Support | Insurance |
| Online Chat and Email | Media |
| Back Office Services | Retail |
| Utilities |
Blue Pumpkin Workforce Management Suite - Version 4.5 (now Witness) available for Workforce Management.
Modules include
- Enterprise (Forecasting and Scheduling Tool)
- Activity Manager (Agent Interface, Request Offs and Swap Tool etc)
- Advisor Express (Performance Monitoring Tool)
- Blue Pumpkin Planner (Manpower Planning Tool)
Benefits
Quality
At Sankara, we constantly strive to achieve the highest possible standards in order to deliver excellent service and support for our clients. Our focus is on the total process quality and continuous improvement. The contact center operations have been certified with the following international standards.
This is an international standard, recognized throughout the world for establishing a business management system. It ensures the best quality, improves efficiency, and reduces costs, which will benefit all our clients.
Six Sigma is a disciplined, data driven approach and methodology for eliminating defects. The focus is always on constant improvement to achieve perfection. This ensures the best business processes and most qualified agents.
- Product/Process test after successful completion of training
- Pass Percentage should be 95%
- Online certification program
- Monitor agents Call handling capability through NICE / Verint Loggers
- Performance check to ensure completeness of agent's product knowledge and process improvement
- Live monitoring (barge-in) as well as monitoring recorded calls (Random or scheduled call recordings per client requirement through NICE / Verint digital recording software) possible for quality evaluations and compliance
- QA team / TLs monitor calls
Technology Platform
The contact center technology platform is designed with the business objective of enhancing the customer experience and has been the foundation for enabling our agents to provide quality service and support.
The technology incorporates partners and suppliers such as Avaya across all locations in India along with CMS (Call Management System) servers to ensure excellent voice quality, both in traditional TDM switching as well as in IP telephony. We adopt skill based routing when it comes to multi language calls, types of customers etc. Quality is achieved through best in the industry QMS solutions like Verint & NICE that enable us to do selective or 100% call recording.
Our goal is to deliver the following critical deliverables to meet the business objectives.
Customer Interaction layer- This includes the different channels through which customer interaction takes place
- Various examples of the channels for interfacing with customers are IVR, ACD, Outbound dialer, Email & Chat Engines etc
This includes business applications like CRM, core banking applications which are specific to every industry vertical. We integrate our solutions to our client's platform in a seamless way. This also consists of applications which are used to monitor quality and performance management.
Middleware layer
The application layer has to be tightly integrated with the Application layer. This is delivered by us using our in-house development team with the help of our strategic partners
Enterprise Application Integration (EAI)
- EAI is the process of linking such applications within a single organization together in order to simplify and automate business processes to the greatest extent possible, while at the same time avoiding having to make sweeping changes to the existing applications or data structures
- This layer consists of an integrated conglomerate of Applications and platform at an Enterprise level
- We have implemented SAP ERP for most of the business functions in our Organization
- Access management, roles and policies are governed by a centralized Active Directory
- The Business Intelligence solution in place is responsible for extraction of raw data from various operational data sources and summarizing them for consumption in the form of reports and dashboards at different management levels
- We have made significant investments into this capability and have built these solutions in-house
- This is developed by our internal team to deliver meaningful solutions and data to our customers both internal and external
Security
Sankara is committed to protect the Confidentiality, Integrity, and Availability of company and customer information. We adhere to the highest security standards and our Information Security Management System (ISMS) is ISO 27001 certified. Our Operational & Technical security controls are selected through a meticulous risk assessment process. We support world class firewall & IDS/IPS solutions and our risk assessment process is ongoing to ensure the existing risks are continually reviewed & new risks are thoroughly analyzed and addressed. Additionally we have in place various Operational Controls such as Personnel & Physical Security, Incident & Change Management and Legal & Technical Compliance.
Our secure work environment has the following areas of emphasis.
- Engineering processes that defines, implements and continuously improves the Information Security Management System (ISMS)
- Educating all the users to increase the awareness of importance of information security
- Enforcing the policies of ISMS by deploying the most appropriate technology & tools
- Empowering & Encouraging the employees to demonstrate ethical behavior as defined by the company ethics and values
Highlights of our Security Measures
| Physical Access Control for agent and employee work environments | CCTV Security Systems |
| Password Policies – identification, authentication & authorization | Personnel policies & practices |
| IT Security (PC, Server, network) | Network monitoring, intrusion detection systems |
| Data transmission security | Periodic audits |
Redundancy
At Sankara, in order to avoid any unanticipated service disruptions we have in place a Business Continuity and Disaster Recovery plan. We provide seamless operation of multiple processes across various contact centers. The objective of this plan is to ensure that our clients get uninterrupted service even in the most adverse & unpredicted situations.
We have multiple levels of site redundancy & resilience built into our existing setup across our contact centers. Business Continuity Planning and Disaster Recovery Planning provides redundancy at the systems and infrastructure level.

